Quality and Safety Initiatives

Enhancing Business Competitiveness and Resilience

Quality and Safety Initiatives for Pigeon Products: Providing Customers with Safe and Reliable Products

Approach to Quality Assurance

The Pigeon Group is passionate about providing safe and reliable products to babies and their families all over the world. To accomplish this task, the Group has built an original quality assurance system that improves quality in two stages: Design quality, at the product-development stage, and production quality, at the manufacturing stage.
To support and improve Design Quality, the Pigeon Group specifies the Pigeon Quality Standards (PQS). These standards embody an original product-design approach and criteria that build safety, ease of use and durability into products from the product-development stage onward. By applying PQS globally, we are working to support and improve the design quality of our products manufactured worldwide.
In production, we strive to achieve stable quality through key standards and practices. One of these is Pigeon Productive Management (PPM), our original set of criteria for the manufacturing equipment and production environments at each plant. Another is Good Manufacturing Practice (GMP), established for each country. We also conduct regular quality assurance (QA) audits at our plants, among other activities.
In these two initiatives to improve quality, the processes are managed according to ISO 9001. The measures are checked and revised under this international standard every six months.

Quality Assurance System

Our Safety Criteria (for Safe Manufacturing)

Selection of Safe Raw Materials

We use only raw materials that are confirmed to be safe from the product development stage.

Products Such as Nursing Bottles and Pacifiers

All plastics and rubber materials used in Pigeon nursing bottles, pacifiers, breast pumps and similar products are made using only raw materials that are confirmed to be safe and hygienic. For all of the raw materials it uses, we confirm information from inside and outside sources and assesses safety-related risks, understanding the physical and chemical properties of each and checking whether they contain harmful substances. In addition, we employ outside organizations to conduct safety tests, using evaluation methods stipulated in Japanese and overseas public qualification criteria, thereby ensuring objective evaluation.

Skincare Products, Shampoos, etc.

For ingredients used in skincare products, shampoo, wipes, and other products, we investigate and verify safety risks using test data obtained through our accumulated raw material evaluations. We also reference a wide range of external information from published papers, reports from public institutions, databases, and the like.

Baby food, baby snacks, etc.

We rigorously check the condition of its quality control on substances that affect food safety, such as agricultural chemical residues, microbes, allergens and impurities, adopting only raw materials that are safe and of high quality. We have devised its systems so that all information on the raw materials used in products is managed via a database, enabling prompt and accurate provision of information when customer inquiries are received.

Product Design and Safety Confirmation

At the development and design stages, we conduct an in-house review process that includes design reviews and verifications of wide-ranging risks in various life scenarios (“negative check”) to predict and analyze potential risks that may arise when products are in actual use, such as misuses, injuries and accidents. We then build measures against these risks into our product designs.
We evaluate and test design quality using experimental monitor tests. These tests examine whether products under development are built with the necessary quality to meet customer needs and whether improvements are needed.

Nursing Bottles, Pacifiers, etc.

In the development process, we verify safety through our own in-house review system, which includes design reviews. We also conduct comparative analyses and trial monitoring tests with competing and similar products to prevent product defects, and we perform multifaceted, objective evaluations of usability. These tests enable us to perform multifaceted, objective evaluation of measures to prevent any types of failures and the feeling of using each product. By applying product design according to PQS across its global platform, we work hard to support and improve the design quality of the products it sells in countries worldwide.

Skincare Products, Shampoos, etc.

In verifying the safety of our products, we conduct various evaluation tests, including those using cells and skin models, tests of the product on human skin (human patch tests), component analyses to confirm absence of harmful ingredients, and aging tests to confirm changes in properties over time. We also take into consideration the conditions in each sales region. In addition to these, we use an in-house review process that includes design reviews to reflect the details of previous customer inquiries into products. Also, experimental monitor tests are used to examine function and uncover points for improvement, thereby confirming design quality.

Baby food, baby snacks, etc.

To ensure the safety of Pigeon food products, We scrupulously check the shape and physical properties of foods at the development and design stages. We also strive to reduce risk by examining the contents, containers, and packaging of our products from multiple perspectives to pinpoint any possibility of injury or accident during use. Moreover, We also conduct regular audits of all cooperating manufacturers to whom it entrusts production and works continually with all cooperating manufacturers to support quality control systems at required levels and promote improvements.

During Product Manufacturing

Our products are manufactured only at plants that satisfy the manufacturing environment stipulated by us. We regularly conduct quality assurance (QA) audits of production sites from a variety of angles, to uphold quality at each plant.
Products manufactured at these sites are tested at every stage. Only products that pass inspections from acceptance inspection of materials to process inspection during production and shipping inspection of the final product are shipped to customers.
In the event that a customer reports a problem originating in the manufacturing process or make a request, feedback is immediately provided to the production side. Manufacturing processes are then examined to determine whether corrections can be made.

Communication with Customers (After Product Launches)

Once a product is launched, we gather market information (such as feedback from customers and inquiries from medical facilities). We then build a framework for reflecting that information into safety evaluations of materials and products.
In the event that a suspected safety problem arises, the related sectors hold review meetings (kaizen meetings) to elucidate the causes of the problem and devise necessary countermeasures in a timely manner.
At the Pigeon Group, safety is always uppermost in our minds. The Group evaluates and tests its activities from the customer’s perspective, supporting safety and quality at exacting levels.

Our Policy on Animal Testing

The Pigeon Group recognizes the movement to eliminate animal testing as a vital global demand. We are undertaking an array of measures aimed at achieving the elimination of animal testing.
We never conduct tests using animals in the development of skin care products and never permits its outside contractors to do so. Moreover, hawse have no plans to conduct or permit such tests in the future1.
We use original criteria to secure the safety of its skin care products. Our approach is to use the knowledge about safety we have accumulated on various formulations and ingredients from previous development activities and to conduct tests on substitutes for animal testing and other solutions.
On substitutes for animal testing, we continuously collect information in partnership with industry organizations, academic societies and other companies, in Japan and overseas. In this way we actively adopt testing methods of high reliability listed in international testing guidelines.

1: This statement does not include cases where such testing unavoidable due to a duty to explain product safety to the public or government mandating of testing in certain countries. Even when we conduct animal testing in these unavoidable circumstances, we make every effort to minimize animal testing based on the basic philosophy of the three Rs of tender care: Replacement, reduction, refinement.