Pigeon Sustainable Action
Pigeon’s Purpose is to make the world more baby-friendly by furtheringour commitment to understanding and addressing babies’ unique needs. In order to create a baby-friendly future, we aim to grow sustainably as an indispensable part of society by reducing our environmental impact and resolving the social issues that affect babies and their families across all the countries and regions where we operate, and by embracing the challenge of new business endeavors.
[Our Sustainable Actions] "Helping to Protect Babies from Disaster (Japan - Pigeon)" is published
[Our Sustainable Actions] "Providing 'Lesson for Learning About Babies: For a Baby-Friendly Future' (Japan - Pigeon)" is published
[Our Sustainable Actions] "Supporting Mothers and Newborns in Need with Baby Products (Germany)" is published
[Our Sustainable Actions] "Launched a biomass plastic baby bottle in collaboration with a local special needs artist (Singapore)" is published
Key Issues (Materiality) to Be Addressed in the Medium to Long Term in Order to Realize Our Purpose
Enhancing Business Competitiveness and Resilience
Reducing our Environmental Impact
Contribution to the Resolution of Social Issues
Managing Talent and Cultivating the Right Culture for Our Purpose
Establishing Solid Management Foundations
Our Sustainable Actions
Helping to Protect Babies from Disaster (Japan-Pigeon)
Pigeon Corporation’s “Babies and Preparedness Circle Promotion Project” aims to make the world more baby-friendly by keeping babies safe when disaster strikes. Many local municipalities support the project and find it resonates with their values, and we work with them to protect babies from disaster.
Helping to Create a World Where Children Can Play Freely (Japan - Pigeon)
Pigeon Corporation regularly holds corporate-led volunteer activities in which employees can participate by taking volunteer leave. In December 2022, with the cooperation of the Japanese Toy Library Network, Pigeon employees volunteered at the Arakawa Toy Library and Parents’ Salon and the Ogu Ginza Toy Library and Parents’ Salon to help clean and disinfect the toys and prepare the libraries for opening.
Protecting the Environment by Tree Planting (Thailand)
Pigeon Industries Thailand CO., LTD. (PIT) has started a Tree Planting Project in Khlong Si Yat, a national forest of Thailand in Chacheonsao Province every year since 2019. Over the past four years, 130 employees have participated in this project, planted 1,700 saplings on 12,800㎡of land, contributing to the absorption of a total of approximately 13.2 tonnes of CO2e emissions.